July 2020 - Websites to Impress

Two Truths and a Lie with Team WTI

Earlier this month a few of us decided to have some fun and see if anyone could find our lies. We played a little game of Two Truths and a Lie on our social media. Each of us came up with two truths and a lie about ourselves and left it up to our followers Read More

Get To Know Your Team Better – Two Truths and a Lie

We know we’re a marketing team, and you may think this is an ODD post for a marketing team. But really, the most important word in that sentence is TEAM. With so many of us working at home trying to remain a team is tough. We’ve found that doing a few ice-breaker games is a Read More

New LinkedIn Feature Helps Others Pronounce Your Name

Names are personal. Your name is at the very center of who you are. However, all too frequently, business acquaintances, colleagues, and professional contacts may stumble over your name, or you may find yourself stumbling over theirs. To help solve the issue, LinkedIn recently added a new feature that lets users add audio clips of Read More

The ABCs of Social Media

Social Media Definitions 360 photos – A series of photos that combined, allow someone to see a 360-degree view of the camera’s surroundings. Ad Creative – A form of media, whether it be a text, an image, a slideshow, or multiple images, that contains the information for the ad itself. Audience – A group that Read More

The ABCs of Google Ads

Google Ads/PPC Definitions Ad Creative – A form of media whether it be text, an image, a slideshow, or multiple images that contains the information for the ad itself. Ad Extensions – Ad extensions are extra features that provide additional information about your business to make your ads more compelling and more clickable. Ad Traffic Read More

The ABCs of Web

Web Definitions Above the Fold – The portion of a website that you can initially see when you land on the site without scrolling. ADA Compliance – The Americans with Disabilities Act. ADA Compliance refers to a set of standards so that all electronic and information technology is accessible to people with disabilities. API – Read More

The ABCs of SEO

SEO Definitions  Algorithms – Complicated mathematical formulas and processes used by search engines to pull specific information from their index. Alt Tag – A line of text that is used to describe the image it is associated with and will appear if the image doesn’t load on the website. Analytics – The analysis of large Read More

Web Stories for WordPress and What they Mean for Your Content

If you’re not fully immersed in social media and Google updates, you may not know what I’m talking about here, so let me fill you in. A web story is a fullscreen, interactive visual storytelling format intended for mobile users. Displaying content this way quickly gained popularity through social media channels like SnapChat, Instagram, and Read More